Tidelli at the 17th edition of BOOMSPDESIGN. The brand showcased the CHIA daybed, a collaboration with Italian designer Matteo Cibic

This year, BOOMSPDESIGN took over the Circolo Italiano in the Edifício Itália in downtown São Paulo with launches, exhibitions, talks, and installations on the universe of design, decoration, and architecture. The event is a Forum of Architecture, Design, and Art that promotes the culture of design and its connections with architecture and art.

This time, national and international names came together to celebrate creativity and the 150 years of Italian immigration in Brazil. From March 18th to 24th, BOOMSPDESIGN welcomed different audiences to learn, explore, and discuss numerous projects, initiatives, and products.


The name CHIA pays homage to the city of Sardinia and was designed for contemporary outdoor living. It's the ideal choice for relaxing by the poolside, conversing in the garden of a tropical hotel, and is equally suitable for large social gatherings or more intimate occasions.

CHIA may resemble a UFO capsule or an indigenous hut, a timeless cocoon where one can relax while contemplating the world. It features an aluminum structure with powder-coated electrostatic paint and a base covered in woven nautical rope with a mottled and shaded effect. The cover is made of fabric with fringe details, large and cozy seat and back cushions. The piece has the potential to create a private oasis: spacious, lively, generous, and with a futuristic canopy, adding a new charm to the garden, resort, beach club, or a sunny urban terrace.

It's worth noting that this is the second partnership between Tidelli and Cibic. The first launched the VIMARE collection, a line of cabinets and rugs with the designer's creative and innovative touch. For Luciano Mandelli, CEO and project developer, Tidelli presented technological solutions so that the piece could be produced and transported. From the choice of materials to the weight of the piece, every detail was meticulously considered so that CHIA could evolve into a larger line of signature products.

On March 19th, Tidelli held a talk with Matteo Cibic as part of the event's program. Cibic shared his journey in design and his inspirations, which include the inventive stories of Jules Verne. He believes that the world has devoted too much to business, forgetting the importance of leisure to cultivate creativity and imagination. The designer also highlighted his brief visit to Salvador, praising the factory's structure for bringing ideas to life quickly and with technical control.

"The diverse cultural landscape of Brazil is a constant source of inspiration for us at Tidelli. Our designs reflect the eclectic mix of influences from the country, from indigenous art and craft traditions to modernist architecture and contemporary design trends. Matteo's collaboration with Tidelli has brought a new perspective to our work, blending Italian sophistication with a Brazilian touch to create globally inspired pieces."
- Luciano Mandelli

"Matteo's designs bring a fresh perspective to outdoor furniture. What sets his work apart is the ability to tell a story and evoke emotions, creating a deeper connection with the user. In a competitive market, this type of innovation is invaluable, helping Tidelli stand out as a reference in the segment." - Tatiana Mandelli

Photos: Everton Barros